PU, PVC and Real Leather

Confused about the difference between PU, PVC, and genuine leather? This quick guide breaks down the pros, cons, and ideal uses for each material—so you can choose what fits your business best. We also share our top recommendation for combining durability and branding without breaking the bank.

PRODUCT INFORMATION

6/11/20252 min read

Not all leather is created equal, and not everything called "leather" actually is. Whether you’re furnishing a space, building a brand, or just trying to make an informed purchase, here’s a clear breakdown of the three most common types: PU, PVC, and Genuine Leather.

🥇 Genuine Leather: The Real Deal

Pros:

  • Best of the best

  • Durable and long-lasting

  • Ages beautifully over time

Cons:

  • Expensive

  • Requires care and conditioning

Performance:

  • Durability: ⭐⭐⭐⭐⭐

  • Looks/Feel: ⭐⭐⭐⭐⭐

  • Cleanability: ⭐⭐⭐

  • Hot Stamping: ⭐⭐⭐

  • Cost: 💰💰💰💰💰

If you want something premium, timeless, and worth every dollar, genuine leather wins. It’s the highest-quality option, perfect for businesses that want to make a lasting impression—but it’s an investment and needs upkeep.

🥈 PVC Leather: The Most Durable Synthetic Option

Pros:

  • Extremely durable

  • Easy to clean

  • Water, mildew, and stain-resistant

Cons:

  • Feels synthetic

  • Hot stamping and printing don’t look great—it keeps the same base color and lacks contrast

Performance:

  • Durability: ⭐⭐⭐⭐

  • Looks/Feel: ⭐⭐

  • Cleanability: ⭐⭐⭐⭐⭐

  • Hot Stamping:

  • Cost: 💰💰

PVC is the top artificial option if you’re looking for longevity without the high price tag. It’s tough, low-maintenance, and ideal for high-traffic venues. The trade-off? Logos and printing tend to fall flat—literally. It doesn’t absorb ink well, and the visuals don't pop.

Our recommendation: For businesses that skip genuine leather due to cost, PVC is the way to go. If you still want a nice printed logo, we can add a PU window just for the stamping—best of both worlds.

🥉 PU Leather: Print-Friendly but Fragile

Pros:

  • Great for hot stamping—logos come out crisp and clean

  • Very affordable

  • Flexible and soft feel

Cons:

  • Doesn’t last long

  • Prone to cracking, peeling, and stains

  • Hard to clean

Performance:

  • Durability: ⭐⭐

  • Looks/Feel: ⭐⭐

  • Cleanability:

  • Hot Stamping: ⭐⭐⭐⭐⭐

  • Cost: 💰

PU is tempting if you’re budget-conscious and want a standout logo or design. It’s a short-term solution perfect for giveaways or high-volume orders, but don’t expect it to survive heavy use. Over time, it breaks down and looks worn.

Final Take

Genuine - Premium feel, long-term use, high-end clients
PVC - Tough environments, easy upkeep, long-lasting
PU - Budget branding, giveaways, or temporary use

For most of our business clients, we suggest PVC as the base material for its toughness, and we add a PU window for the stamped logo. This combo keeps costs reasonable, looks great, and holds up over time.